WOW MASCARA

WOW Mascara Curling in Black is a curling mascara designed to lift and define lashes for a wide-eyed, dramatic finish. Its black formula coats lashes evenly, adding volume and curl that lasts through the day.

Why you'll love it

• Curling effect: Helps lift and hold lashes in a curled position for a more open-eyed look.
• Bold black colour: Delivers intense, true black pigment for definition.
• Easy application: Curved brush design helps reach lashes from root to tip.
• Everyday wear: Suitable for daily use, adding volume without a heavy feel.

Specifications

• Brand: WOW London
• Shade: Black
• Type: Curling mascara

How to use

1. Wipe excess product off the wand before application.
2. Starting at the base of your lashes, wiggle the brush upward to the tips.
3. Apply a second coat once the first has dried for extra volume, if desired.
4. Allow to dry fully before touching or blinking excessively.
5. Remove with a suitable eye make-up remover at the end of the day.